April is the time of year where we really start to see the first fresh, local produce start to make an appearance. Team that up with Easter, Passover and Ramadan and there’s no shortage of April newsletter ideas for food bloggers and food content creators.
April offers up a wealth of content ideas for your email newsletters so now is the time to start writing and scheduling so they’re all ready to go next month.
SEASONAL HOLIDAYS:
Easter, Passover and Ramadan are all prominent holidays taking place in April (Ramadan actually starts on March 22nd) each with their own unique food based traditions. That means lots of content ideas!
the food!
entertaining – small groups, large groups, casual, budget friendly, upscale, planning and prepping
kid friendly projects
classic traditions
modern twists on tradition
don’t forget leftovers!
SEASONAL FOOD:
April can be a wild ride depending on where you live and how angry winter has been! Not all of these foods will be in season everywhere just yet (but they’re coming!)
asparagus
lettuce – a wide variety
spinach
radishes
rhubarb
fiddleheads
ramps
greenhouse produce: tomatoes, cucumbers, sweet peppers and strawberries
BRUNCH IS BACK!
Early spring means brunch is back and patios are opening up – maybe even the one in your back yard! Start putting those brunch recipes and entertaining ideas out there
EARLY MOTHER’S DAY:
People plan ahead for Mother’s Day in North America so it’s appropriate to start dripping content out in late April newsletters:
brunch and lunch
afternoon tea
cakes, pastries and desserts
outdoor dining
dinner menus
prep ahead
EARLY VEGGIE GARDENING:
Veggie gardening is food content and more and more people are interested in growing their own food! There is interest in small space gardening, container gardening and full scale backyard growing… and what they can cook with their new bounty!
Now’s the time to get started. Plan out your April newsletter calendar and batch write your emails. Schedule them and you’re good to go!
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March is all about St. Patrick’s Day and National Nutrition Month in the food content creation world. Work ahead with these March email newsletter ideas for food bloggers and food content creators.
March can be a challenging month for food content. It’s still winter but people are growing tired of root vegetables and they’re looking for lighter, brighter flavors after months of comfort food.
Spring Produce Is Coming!
Early, locally grown spring produce starts to appear towards the end of the month and is very location dependent but, most North Americans will start to see:
asparagus
California strawberries
locally grown tomatoes (where greenhouse agriculture is prominent)
locally grown cucumbers (where greenhouse agriculture is prominent)
locally grown peppers (where greenhouse agriculture is prominent)
root veggies, hardy greens (cabbage, kale), leeks, squash, potatoes, and citrus fruit are all still in season
St. Patrick’s Day
Obviously, the big food centred holiday in March is St. Patrick’s day. Not everyone will want to create content around it but if you do, here are some areas to focus on:
anything green!
incorporating Guinness into recipes
traditional Irish foods like soda bread, corned beef and cabbage, beef stew, Shepherds Pie, etc
creative novelty treats celebrating the day for kids
National Nutrition Month
For health and wellness professionals, March is Nutrition Month in Canada and the US. Your professional body will probably have lots of pertinent info and talking points that you can use in your email communication!
Easter & Passover Are Right Around the Corner
This is also your official heads up that both Easter and Passover are in early April for 2023 so you’ll want to start dripping content in your emails for these two big holidays in mid-to late March – particularly menu planning for large family gatherings, elaborate Easter desserts and kids baking or food decorating activities!
Now’s the time to get started. Plan out your March newsletter calendar and batch write your emails. Schedule them and you’re good to go!
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Want more email tips? Subscribe to my monthly newsletter! Each month I write an exclusive newsletter full of tips, tricks and ideas for food content creators and their email lists!
February is all about Valentine’s Day. Work ahead with these February email newsletter ideas for food bloggers and food content creators.
However you feel about Valentine’s day, there’s no escaping it when you’re a food content creator! There’s just not that much going on in February. We’re still well into winter in the northern hemisphere with few options for seasonal produce and the busy food holiday season behind us.
But, there are other things put in your emails and you can write about Valentine’s day in a way that works for you and your audience.
Valentine’s Day
There are multiple ways you can write about Valentine’s Day when it comes to food.
Make it about the kids – focus on school treats or a special dessert or movie night at home
Create Valentine’s day dinner menus from your recipe catalogue
family dinners
decadent romantic dinners for two
budget friendly romantic dinners
Chocolate – desserts, how to make your own, making them together, taking a class
Wine pairings – for that dinner menu you created above! Or how to set up a tasting at home
Galentine’s day – a great alternate take on Valentine’s day. How to throw a girl’s night party and all the food the goes with it
The anti-valentine – if Valentine’s day is really not you thing, embrace that too. You can talk about that with your readers and what you do instead (if anything) I guarantee you’ll have some agreeing with you!
Budget Conscious Content
Groceries are expensive right now and, according to recent projections, they’re not going to drop in price any time soon. You don’t have to be a budget-friendly content creator to see that.
Incorporate that into your content in whatever way fits your audience: ingredient swaps, minimizing food waste, tutorials, shopping tips, pantry planning. It might be as simple as just acknowledging that you recognize shopping is challenging for a lot of people right now.
Pantry Challenges
In a similar vein to budget conscious content, pantry challenges can be a great option this time of year when seasonal produce isn’t amazing.
Focus on recipes that use canned foods, frozen foods and pantry staples
challenge readers to “shop their pantry”
talk about the importance or rotating food to avoid waste – February is a great time for a pantry cleanup
using the food in our emergency kits and restocking them (more food rotation)
What’s in Season:
citrus
kale
cabbage
leeks
pineapple
mushrooms
forced rhubarb
root veggies
Now’s the time to get started. Plan out your February newsletter calendar and batch write your emails. Schedule them and you’re good to go!
Want More Tips?
Want more email tips? Subscribe to my monthly newsletter! Each month I write an exclusive newsletter full of tips, tricks and ideas for food content creators and their email lists!
October is just the start of the busy holiday season. Work ahead with these October email newsletter ideas for food bloggers and food content creators.
October is where things in the food blogging world really start to get busy! Yes, Halloween is a big celebration and people start planning early for that. Now is the time to be sharing that Halloween content in your newsletters.
But… don’t forget some other really important dates.
Canadian Thanksgiving
If you have a sizable Canadian audience, don’t forget, Canadian Thanksgiving is actually one of the first major food holidays on the fall calendar. It’s always the second Monday of October.
Diwali
Diwali – or the festival of lights – is another holiday to look out for – it changes from year to year (while it is a multi-day festival, the main date this year October 24th) but it’s one of the biggest holidays in Indian culture and many people of Indian descent in North America will be celebrating!
Sports!
October is a big month for spectator sports. It’s the start of the NHL and NBA seasons, the NFL and college football are underway and it’s the run up to the World Series. That leads up to tailgate season, entertaining around televised sports and… snacks!
Halloween
And of course, that leads us to the big one: Halloween. Every year it seems to be bigger than the last! People are planning parties, sending treats to school and trying to figure out what to eat for dinner (and when to eat it) on the big day… how can you make their lives easier?
Focus On Your Email Audience
How you proceed with your emails for October will depend on your audience. You know them better than anyone else. Remember that your email audience may be different from the audience that finds you through search.
Focus on what your newsletter subscribers respond to. If you have the data available in your newsletter marketing platform, look at which content they responded to last fall. Then create newsletter content that’s a good fit. If your audience doesn’t care about sports, skip the sports content!
October Email Newsletter Ideas for Food Content Creators
Canadian Thanksgiving
Diwali
Sports themed appetizers and party food
Tailgating ideas
Comfort Food
casseroles
roast dinners
hearty soups
pastas
fast and easy weeknight comfort food
Seasonal October produce:
cranberries
pears
root veggies
squash and pumpkin
apples
Pies
blackberry
apple
pumpkin
Now’s the time to get started. Plan out your October newsletter calendar and batch write your emails. Schedule them and you’re good to go!
Want more email tips? Subscribe to my monthly newsletter! Each month I write an exclusive newsletter full of tips, tricks and ideas for food content creators and their email lists!
